September 16, 2024
Book distribution: 5 key strategies for efficient integrated logistics
Logista main strategic partner in book distribution.
Logista Libros is the leading independent book distributor operating in Spain. The more than 5,000 (and growing) outlets it serves provide a diverse network for publishers to have successful marketing possibilities. Equally, the 28 million copies in stock of 255,000 different references available can supply different outlets when needed.
To achieve excellence in service and improve day by day, the company implements different distribution and marketing strategies in the publishing market, following the international quality standard ISO 9001:
5 Book distribution strategies
that revolutionise publishing logistics
Integral treatment of the value chain
Logista Libros distributes books by means of a comprehensive treatment of the value chain. From the omnichannel reception of orders from points of sale, storage and stock management in real time, through to the automated preparation of all types of orders (from exports of thousands of copies, to orders of a single copy for the most demanding customer), their transport, invoicing, collection, commercial service, point of sale management and after-sales service.
There is also the alternative, thanks to Nacex by Logista, of dropshipping. Hence, a complete service is provided at all stages, both for B2B and B2C business. Our Logista Libros customers therefore focus on generating value and creating the best content, while delegating other operational and administrative functions.
Extensive editorial stock and efficient book distribution
A wide range of books is essential to provide a good service to all types of customers. Logista Libros has, in stock, 28 million books belonging to 255,000 different references and 31,000 of them in POD. Moreover, this stock is constantly being renewed to adapt to market developments. Any type of customer, from bookshops to convenience stores, large chains, e-commerce platforms, newsagents or tobacconists, can have up-to-date editorial references.
Full traceability of the process
Guaranteeing full traceability of the process is another of the advantages offered by Logista Libros. Real-time tracking of each order improves the service and controls the timing of delivery and distribution so that the customer receives the goods quickly, while reducing uncertainty. Logista also includes reverse logistics and returns processes. This reduces costs for customers, as well as the carbon footprint that is so important today. In the publishing sector, this is a fundamental point, which is why it is taken into account to improve the service.
Our experience in traceability in B2B (Parcel), in B2C (Nacex) and since a year ago traceability in international B2B shipments with El Mosca - Freight, enhances this capacity.
Print on demand service
Logista Libros offers a print-on-demand service as an added value in its book distribution. One of the recurring problems is overstock or the lack of a particular title due to not reaching the minimum volume for reprinting. In these circumstances, and thanks to the alliance with Lanting Publishing, there will never be a shortage of any book ordered, even if it is only one unit of that title. If we combine this with Logista’s own network of points and platforms, it is easy to deliver any book anywhere in Spain.
Printing on demand is also a method that reduces costs for the publisher and guarantees the availability of the entire catalogue without investment. Because it can be done with a single copy of each work. This results in a better service for the end customer and an improvement in the publisher’s bottom line.
Distribution service for e-Commerce
Sales on online platforms (e-commerce) skyrocketed in the pandemic and although the volume fell in subsequent years, the volume of sales on e-commerce platforms and publishers’ websites is more than double what is was before 2020 and growing every year. To provide the best service to this demand, Logista Libros has a specific e-commerce platform that allows us to guarantee the preparation of thousands of orders with thousands of references in a short period of time and always guaranteeing the optimum condition of the books.
This investment together with the integrations with Nacex (and other carriers) guarantee the best quality and service experience to the end customer.
E-commerce in book distribution requires fast delivery times and quality last mile services. Logista Libros and Nacex by Logista meet both of these requirements to get any product to the B2B or B2C customer quickly.
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Logista Libros: integrated solutions
in book distribution
Regardless of the size of the business, Logista Libros provides comprehensive solutions for book distribution. Because of its infrastructure, size and references, it is the best option for publishers, authors and bookshops. The company takes care of the entire process and, besides offering a good service, helps to reduce costs for customers because it works integrally with the entire value chain.
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